RFID for Financial Services

Within the financial services world, billions of transactions are made every day. The financial markets of the U.S. are central to those transactions and are of critical importance to the health and well being of the global economy. Tracking and tracing of these transactions are important given their voluminous nature and the importance of the assets being transacted. Tracking and tracing is also a regulated requirement. Some areas of interest include:

• IT asset tracking
• Document tracking
• Bag and tote tracking
• Security and authentication

These use cases have shown great promise for the financial services community and have become the latest applications of RFID technologies.

ODIN technologies has a history of spanning the gap between "off the shelf" technologies that exist in the RFID market, and the needs presented by the business community. The ODIN Innovation Lab has brought to market number of new and patented applications of RFID such as:

• EasyTable^TM
• EasyTunnel^TM
• Self-Inventorying SMART Container^TM

These are just a few innovations designed around specific Financial business processes. Each of these RFID applications was born out of a need presented to ODIN by a client with an honest business problem to solve but could only get half-way with the RFID off-the-shelf technology. We help our clients in the financial services community cross the chasm and generate real business value with RFID. We call it "Stress Free RFID" and it is a major reason why ODIN has been the cornerstone RFID consultant to the Financial Services Technology Consortium (FSTC) and, along with a handful of other experts, is collaborating on the standard for banks and member instituitions to track assets using RFID.

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